Believion
Believion is a brand created as a community of people who want to improve their lifestyle and overall health.
Task
Connecting people who believe in the possibility of self-healing, of creating the reality of our choice and deserving the abundance and prosperity of a natural life.
We created this brand from scratch. It was a very important experience for DRB to have a project that involves a complex workflow in order to create a whole new digital ecosystem focused on the brand values and the needs of the target audience.
We use a pastel color palette that communicates wellness to a female audience. We use minimalist, legible typography that communicates clearly. Rounded blocks and linear details are key to give a clean look to the design.
| Primary #F9C8C8 | ◯ | |
| R 249 G 200 B 200 |
Baby Pink
| Primary #FF8585 | ◯ | |
| R 255 G 133 B 133 |
Light Coral
| Neutral #FFFFFF | ◯ | |
| R 255 G 255 B 255 |
White
| Secondary #BC9CFF | ◯ | |
| R 188 G 156 B 255 |
Bright Lilac
Typefase
Montserrat
Designed
Julieta Ulanovsky
Typefase
Montserrat Font family
Usage
Headlines
Typefase
Sans Serif
For Believion we designed and built the entire digital customer experience around the brand through an eye-catching and user-friendly website online shop and e-book.
Site of the Day
Oct 20, 2020
Mobile Excellence
Sep 25, 2020
FWA of the Day
Sep 23, 2020
